What You Should Know about Trade Show Graphics · Visibility and distinctiveness are the most important goals · Don’t skimp on graphic design or your booth graphics · The color scheme you select for your trade show booth is critical

Rent or Purchase · Consider how many times you will participate in trade shows · Consider purchasing an exhibit if you attend multiple shows or want a personalized design Consider these 8 Reasons to Rent...

What you should know before buying your first trade show booth/display · Don’t let the exhibit buying experience intimidate you · Your marketing objectives and strategy should dictate your exhibit marketing needs · Be prepared for sticker shock. Exhibits can be expensive · Where to buy depends on your goals. Do you need a large custom exhibit? Or do you need a ...

10 Tips for any Trade Show Novice: 1. A trade show is neither a vacation nor a death sentence. Although it may feel like a death sentence during teardown. 2. Be nice to the labor. They can solve most problems or create headaches. The Golden Rule applies until they piss you off. When they do, contact your I&D labor provider or show management. Also, the laborer(s) in your booth didn't write the hall rules. If you disagree with the rules, contact your I&D labor provider or...